This is a comprehensive guide to becoming and finding work as a virtual assistant (VA) in 2024.
In this guide, you will learn the following:
- What are the skills of a good VA?
- How to find services to sell
- How to determine your prices
- And much more
So, if you want to become a virtual assistant (VA) this year, you’ll love today’s guide.
Let’s get into the thick of it.
What is a virtual assistant?
A virtual assistant provides clients with administrative, technical, or creative assistance remotely from a home office.
Because the work is to be done online, The virtual assistant can work remotely from anywhere in the world.
You don’t necessarily need a degree or certification to become a virtual assistant.
You can train on a task and start working as a virtual assistant.
Why are virtual assistants essential?
Technological improvements like high-speed Internet and document sharing have made remote work a reality.
Virtual assistants are everywhere today. They offer affordable solutions to assist entrepreneurs in concentrating on business growth.
Here’s why business owners employ virtual assistants:
1. Task management
Imagine that an e-commerce site owner has two choices regarding two tasks to perform:
- Strategic choices with partners regarding the growth of your business
- Prepare the daily sales report
There is a good chance he will take care of the first option, which seems much more important.
However, you should also not neglect daily tasks such as responding to emails, managing appointments, and managing the calendar.
And this is where virtual assistants come into play.
They can easily handle all the routine tasks, leaving the business owner to handle the more urgent and important tasks.
2. Cost reduction
This is another reason why entrepreneurs and businesses outsource tasks that can be easily handled.
They can save on salary and training costs, which some small businesses cannot afford.
All this costs money; the company can also hire an expert in the field directly.
3. Save time
Small business owners turn to virtual assistants because they save them a lot of time.
And time is money.
Business owners should not spend hours doing specific daily tasks that someone more knowledgeable could perform.
Why not skip all that and hire a virtual assistant for specific tasks?
With virtual assistants, they have:
- of proven experts that they can hire in no time
- time to do more important tasks
Everybody wins.
What does a virtual assistant do?
In this part of the article, you will learn what a virtual assistant can do.
A virtual assistant performs varied tasks to save business owners time.
From digital marketing to customer support by email to transcribing a podcast, a virtual assistant can perform all kinds of tasks.
It will all depend on the skills you want to offer.
So, if you want to know most of the functions that a VA can perform, this part is for you:
1. Administrative
You can do administrative tasks for a wide range of clients.
Many companies need This kind of thing, and you only need a little experience to get started, so it’s an easy way to get your name out there as a VA.
There are many tasks you can perform:
- Data entry
- Email management
- Check voicemails
- Produce reports
- Calendar and schedule management
- Making appointments
- Organization of travel
- Records Management
2. Marketing and the digital profession
Many business owners know they need an online presence, but most lack the time or skills to create one.
The digital world offers many possibilities; it evolves quickly and requires more and more skills.
Your services can be used by all types of businesses, from small family businesses to the fitness center in your city or e-commerce site owners.
Whether writing content for a blog, working on podcasts, responding to online support requests, building websites, etc.
There are absolutely no limits to what you can do.
Here is a list of some of the most obvious and frequently requested services by VAs in the digital marketing space:
- Affiliation Manager
- Submit Guest Posts to Blogs
- Blogger Assistant
- Management of online advertisements (Google, Facebook, YouTube, etc.)
- Content writing
- Proofreading/correction of blog articles, sales pages
- Keyword research for natural referencing
- Editing and broadcasting podcasts
- Website design and management
- Blog management
- Creation of sales pages
- Website monitoring and analysis
- Product launch management
- Online advertising management
- Setting up and promoting a webinar
- Write a sales letter
- Upload product photos to an e-commerce site
- Search Engine Optimization
- Community management
- Social media management
- Write marketing emails
- Creating email capture pages
- Creation and management of competitions
- Writing product descriptions for e-commerce sites
3. Offline Marketing
Online marketing is taking up more and more space, but offline marketing is not dead!
Many businesses and entrepreneurs continue advertising using traditional methods, such as restaurants, hairdressers, and any local company.
- Writing leaflets
- Graphic design
- Design of leaflets and brochures
- Creation of business cards
4. Business Support
There are things that almost every business needs, whether online or not.
VAs have many opportunities to help businesses.
Here are some ideas to get you started:
- Telephone support service
- Coding of documents
- Online customer service (email, chat, social media)
- Making appointments
- Project management
- Graphic design
- Offline customer service (telephone)
- Order processing (physical and digital)
- Follow-up with potential customers or joint venture partners
- Prepare and distribute press releases
- Creating a Standard Operating Procedure (SOP)
- Convert documents to PDF
- Lead and sales generation
- Management of grant proposals
- Recruit potential new team members
- Supervise new team members
- Reputation management
- Preparing slide presentations
And here’s the best part: this whole list is just the tip of the iceberg regarding the virtual assistance services you can offer!
What qualities should every virtual assistant have?
Being an excellent virtual assistant means making your client’s life easier.
In a sense, you are delegated to take care of the tasks assigned to you.
It would help if you gave your clients the feeling that they can leave you unattended and still achieve exceptional results.
Here are some of the most valued qualities of a virtual assistant:
1. Reliability
Reliability is a must-have for a virtual assistant. No matter how qualified you are or how much your work costs, you will lose customers if they can’t count on you.
2. Rigor
Rigor is critical. Mistakes are human and will happen. But it would help if you avoided unnecessary errors like typos and rushing work.
3. A kind and friendly personality
Having relationships with your customers will take you further than you could imagine. Always stay positive, regardless of how the customer acts.
4. Resourceful
A valuable virtual assistant is the person to contact for information. You don’t need to know everything about the company, but you should have a system that allows you to educate yourself.
5. An “ideas” person
This goes hand in hand with ingenuity. You want to have ideas that improve the company you work for. When you think about the client’s business, you show that you are more than a typical assistant.
6. Help grow the client’s business
Along the same lines as the last two points, if you can grow a client’s business and it increases their income, you will have a job forever. The additional income you provide to the client will make you an invaluable team member.
7. Ensure impeccable follow-up
Impeccable follow-up is not just a task, it’s a responsibility. Even if your client is not in control, it’s your job to ensure that no task slips through the cracks. This level of reliability is what sets you apart as a virtual assistant.
8. Work well under pressure
Never let a customer see you sweat. It’s a joke, but it’s true in more ways than you think. Regardless of your workload, you want every client to think they are your only client.
9. Ability to do several things at once
Handling multiple tasks for multiple clients is not just a skill; it’s a testament to your capability and competence. It requires organization, efficiency, and good planning, but these qualities are essential to your success as a virtual assistant.
How to Start a Virtual Assistance Business in 7 Steps
Now, it’s time to take action and launch your business as a VA.
This multi-step process will help you see things more clearly to get off to a good start.
To create your successful virtual help desk, you will need to go through several steps:
- Choose your offer
- Set your prices
- Find your ideal clients
- And much more…
I will show you the essential points to get started step by step. Make sure you take these seven steps seriously.
1. Focus on your offer.
Now you know you can provide hundreds of services as a VA.
You can do everything from writing to sending emails, managing calendars, accounting, marketing, social media, and more.
Focus on the skills you have and enjoy doing.
It is okay to spread yourself too thin, especially at the beginning, when you have a lot to learn!
2. Set your prices
Now that you know what services you will offer, you need to define their prices.
To win customers, you have to be competitive without selling out, but then how do you define the right price?
This is what we are going to see; you should know that most virtual assistant offers are divided into four main price categories:
- Hourly Rates: Your client pays an hourly rate, and you get paid for your work time.
- Project-based: Your client pays a fixed amount for a one-time project (e.g., creating social media accounts and designing a website).
- Hour Package: Your client pays for specific hours to use over time. Depending on your contract, these hours may expire after a particular period, such as 6 months or a year.
- Monthly: Your client pays you monthly for a specific set of tasks or number of hours.
The easiest way to determine the value of my services is to research what other virtual assistants charge.
You can search on Google, go to freelance sites, or search on forums, Facebook groups, etc.
Average the rates you find, and you’ll get a clearer picture of the prices you can charge a company in your area of expertise.
Important: Also, consider your experience in your field. You can charge a different price if you have 10 years of experience or are just training.
3. Know your ideal client and target market
Once you have determined the services you offer and set your prices, you must decide which clients you want to work with.
It would help if you took the time to know your ideal customer and target them.
By knowing him inside out, you know exactly what he needs.
As a result, you can offer them the perfect service.
Be as specific as possible and try to get into the head of your ideal customer:
- Are they small business owners?
- What are his passions and hobbies?
- Where does he live? Where does he work?
- What are his dreams, his ambitions?
- What are his points of frustration?
Whoever your target customer is, could you give them a face?
Create the avatar of your ideal customer.
Name them, give them all the characteristics you want your clients to have (or not have), and write down why you want to work with them.
Ask yourself if the work they are doing is interesting or if it is an industry you are comfortable in.
It would help if you also wrote down how to help them and why they should choose you over another VA.
This step is essential because it will help you develop your marketing plan later.
4. Create your company and choose its legal status
When you feel ready to start, you must decide which legal status to choose for your business.
Choosing the business’s legal status is one of the most critical stages of the project; before setting up your business, you should seek professional advice to ensure you are going about it correctly.
5. Create your website and implement a marketing strategy
If you want to work as a VA, you will work remotely.
Therefore, you need to have an online presence. The best way to present your services and skills is to have a website.
Think of it as your business card; a website will let potential customers know if you are the best choice.
There are simple and affordable solutions to create your professional site; I recommend the WordPress CMS.
Social media is also an essential part of your business; it can be a good source of traffic for your website.
But you don’t need to be everywhere: learn where your ideal customers are and master a social media platform or two.
Are they on Facebook? On Instagram? Or even Linkedin? Communicate with them to show them that you understand their needs.
6. Network with other virtual assistants
Working from home can, from time to time, become a lonely job.
You will always need a support group, someone who understands you and can help you with advice, or someone you can share with occasionally.
Look for Facebook groups and blogs that are in your niche.
Find a group of people who share your goals and work alongside them to build a successful business.
7. Delight your customers and ask for their opinions.
Making your customers happy is your business’s greatest asset.
Once you have found your first client, please do everything you can to provide them with quality service. Feel free to deliver a little more consistently.
A happy customer may recommend you to other business owners they know, and you only need a handful of clients to earn a full-time income as a virtual assistant!
Be bold and ask for feedback.
Ask your customers if there is anything you can improve, and consider everything they tell you.
Use every positive review as a testimonial, and ask your best customers if you can use them as references.
This will help you immensely in getting more clients.
Where to Find Virtual Assistant Jobs Online (and Offline)
Now that you have determined the services you will offer your ideal clients.
How much are you going to charge for your services? If you have created a website, it is time to find clients.
Finding customers is often the most challenging part for any new business owner, and you will need to be proactive in the beginning:
- Send emails to businesses
- Register on freelance sites
- Call on your family and professional network
- And much more…
Fortunately, there are a few places where you may find more success than others.
Try freelance websites
Finding virtual assistant positions on websites for freelancers like Upwork and Malt or even offering microservices on sites like Fiverr or 5euros is relatively easy.
This is an excellent way to start, but you don’t have to decide who you want to work with and why.
You accept all requests that come to you. Therefore, you are competing with other VAs, and you need to be in complete control of your business.
However, the best way to find clients and get paid what you’re worth is to identify the clients you want to work with and contact them.
Call on your family and friends.
Be bold and ask your family or friends directly if you are looking for work; tell them what exactly you do and how you can help.
You may be surprised to know who knows someone looking for help and who can put you in touch.
If they know someone looking for someone with your skills, they will be happy to help you and provide your contact information.
It is a simple, successful method because you come through a personal recommendation.
Partner with other freelancers or entrepreneurs
You can join entrepreneur Facebook groups and attend networking events.
Partnering with other freelancers is a great way to get work.
There are two ways to make this work:
- Offer to outsource: You can work for them when they are overwhelmed with work or looking to outsource specific tasks.
- Partner with a Service Provider — Team up to offer a broader range of services than you can alone. For example, a copywriter and designer can collaborate to deliver sales pages.
It’s a win-win method; you both get work, and it also helps expand your network.
Direct prospecting
You know your ideal client and target market, so you can directly contact the clients you want to work with.
If you’ve done the work upfront to find your ideal client, this is one of the best methods for getting new clients.
Focusing on these points of frustration makes it easy for you to contact him and explain your services.
How do you find customers, and how do you contact them?
Today, it is easy to contact any company thanks to the Internet:
- Search their sites on the Internet, and contact them using the contact page.
- Directly on social networks like Facebook, Linkedin, and even Instagram.
- Research your niche with Google.
This method is excellent because you can decide who and why you want to work with.
You don’t accept every request that comes your way; you don’t compete with other VAs, and you have complete control over your business.
Become a virtual assistant and start working from home.
Working as a virtual assistant may be suitable if you want to work independently from home.
You can start this business without a significant investment; all you need is a computer and an Internet connection.
Having a website is a plus, but it is optional to get started.
With a bit of networking, you’ll find it easy to find your first client.
I hope you found this safe guide to becoming a virtual assistant helpful.
Now I would like to hear what you have to say:
Which tip from today’s post do you want to try first?
Do you have a clearer idea of the services you can offer?
Either way, let me know by leaving a comment below now.
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